Daddy by sylvia plath Essay -- essays research papers fc

In the poem â€Å"Daddy†, Sylvia Plath says that there are women who, due to early conditioning, find themselves without the tools to deal with oppressive and controlling men. They are left feeling helpless and hopeless. For some women, the struggle is never resolved, others take most of a lifetime. For a lucky few, they are granted a reprieve. The speaker in this poem is Sylvia Plath. The poem describes her feelings of oppression and her battle to come to grips with the issues of this power imbalance. The poem also conjures the struggle many women face in a male dominated society. The conflict of this poem is male authority and control versus the right of a female to be herself, to make choices, and be free of male domination. Plath’s conflicts begin in her relationship with her father and continues with her husband. The intensity of this conflict is extremely apparent as she uses examples that cannot be ignored. The atrocities of NAZI’ Germany are used as symbols of the horror of male domination. The constant and crippling manipulation of the male, as he introduces oppression and hopelessness into the lives of his women, is equated with the twentieth century’s worst period. Words such as Luftwaffe, panzerman, and Meinkampf look are used to descibe her father and husband as well as all male domination. The frequent use of the word black throughout the poem conveys a feeling of gloom and suffocation. Like many women in society, we know that Plath felt oppressed and stifled throughout her life by her use of the simile â€Å"I have lived like a shoe for thirty years poor and white, barely able to breath or Achoo.† The use of similes and metaphors such as â€Å"Chuffing me off like a Jew. A Jew to Dachau, Auschwitz, Belson.† and â€Å"I think I may well be a Jew† clearly shows the feelings of anguished hopelessness and the ripping agony she must have felt. The agelessness of this poem is guaranteed as there will always be women who feel the same torture that is described. . Strong images are conveyed throughout the poem. The words â€Å"marble- heavy, a.bag full of God† conveys the omniscience of her father’s authority and the heaviness it weighed on her throughout her life. â€Å"The vampire who said he was you, and drank my blood for a year, seven years if you want to know† describe her husband and the ability of male power to strip a person of their own sen... ...trol extreme mood swings with ESB.(Coulman 679) While scientists continue to investigate exactly what electricity does to the human brain, they still use it as a form of therapy. ECT is administered annually to 100,000 Americans (Boodman 7). This inexpensive form of temporary relief is administered by the simple twist of a dial and is yet to be refined. These imperfections can make ECT an unpredictable and risky procedure that may even end lives. Still everyday, hundreds of desperate Americans give into these sometimes favorable artificial convulsions induced by electrical power. Works Cited Boodman, Sandra G. Shock Therapy...It’s Back. [Online] Available http://www.efn.org/-detron/electroshock/postshock.html Cauchon, Dennis. Stunningly Quick results often fade just as fast. [Online] Available   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  http://www.usatoday.com/life/health/lhs188.htm Coulman, James, ed. Abnormal Psychology and Normal Life. Illinois: Scott, Foresman and Company, 1964. No Author. Ban Shock: Shock Therapy- - it’s no good for the brain. [Online] Available   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  http://www.banshock.org/ Daddy by sylvia plath Essay -- essays research papers fc In the poem â€Å"Daddy†, Sylvia Plath says that there are women who, due to early conditioning, find themselves without the tools to deal with oppressive and controlling men. They are left feeling helpless and hopeless. For some women, the struggle is never resolved, others take most of a lifetime. For a lucky few, they are granted a reprieve. The speaker in this poem is Sylvia Plath. The poem describes her feelings of oppression and her battle to come to grips with the issues of this power imbalance. The poem also conjures the struggle many women face in a male dominated society. The conflict of this poem is male authority and control versus the right of a female to be herself, to make choices, and be free of male domination. Plath’s conflicts begin in her relationship with her father and continues with her husband. The intensity of this conflict is extremely apparent as she uses examples that cannot be ignored. The atrocities of NAZI’ Germany are used as symbols of the horror of male domination. The constant and crippling manipulation of the male, as he introduces oppression and hopelessness into the lives of his women, is equated with the twentieth century’s worst period. Words such as Luftwaffe, panzerman, and Meinkampf look are used to descibe her father and husband as well as all male domination. The frequent use of the word black throughout the poem conveys a feeling of gloom and suffocation. Like many women in society, we know that Plath felt oppressed and stifled throughout her life by her use of the simile â€Å"I have lived like a shoe for thirty years poor and white, barely able to breath or Achoo.† The use of similes and metaphors such as â€Å"Chuffing me off like a Jew. A Jew to Dachau, Auschwitz, Belson.† and â€Å"I think I may well be a Jew† clearly shows the feelings of anguished hopelessness and the ripping agony she must have felt. The agelessness of this poem is guaranteed as there will always be women who feel the same torture that is described. . Strong images are conveyed throughout the poem. The words â€Å"marble- heavy, a.bag full of God† conveys the omniscience of her father’s authority and the heaviness it weighed on her throughout her life. â€Å"The vampire who said he was you, and drank my blood for a year, seven years if you want to know† describe her husband and the ability of male power to strip a person of their own sen... ...trol extreme mood swings with ESB.(Coulman 679) While scientists continue to investigate exactly what electricity does to the human brain, they still use it as a form of therapy. ECT is administered annually to 100,000 Americans (Boodman 7). This inexpensive form of temporary relief is administered by the simple twist of a dial and is yet to be refined. These imperfections can make ECT an unpredictable and risky procedure that may even end lives. Still everyday, hundreds of desperate Americans give into these sometimes favorable artificial convulsions induced by electrical power. Works Cited Boodman, Sandra G. Shock Therapy...It’s Back. [Online] Available http://www.efn.org/-detron/electroshock/postshock.html Cauchon, Dennis. Stunningly Quick results often fade just as fast. [Online] Available   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  http://www.usatoday.com/life/health/lhs188.htm Coulman, James, ed. Abnormal Psychology and Normal Life. Illinois: Scott, Foresman and Company, 1964. No Author. Ban Shock: Shock Therapy- - it’s no good for the brain. [Online] Available   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  http://www.banshock.org/

Fundamental Problems with the Catholic Church in 15th Century and How Martin Luther Faced Them

Question: What was Luther’s fundamental religious problem with the Catholic Church? Trace the development of this problem and why Luther solved it. Among the many problems Luther pointed out in the Catholic Church in his 95 theses, the one he had the most problem with was the issue of salvation and the selling of indulgencies. At the time, the doctrine of the church stated that those who did not receive a baptism would spend time in purgatory for their sins. The Church said that acceptance of Jesus took away the blame of the sin but did not clear the sins completely because of the fact that the people were sinners. This was significant because the church was selling indulgences. The Catholic Church once sold indulgences to people who would fight in the Holy Wars to be forgiven of their sins. However, this time, the Church sold indulgences to followers at a certain price so that buyers would be forgiven of past and future sins. According to Luther, this was nowhere to be found in the Holy Bible. Luther preached self morals and on the acceptance of Jesus and complete obedience as the true way to reach heaven as stated in the Bible. This influx of indulgence buying and selling by the people around Luther irritated him to no end. In his sermons he emphasized the true scriptures in the Bible and not doctrine according to the so called â€Å"Holy Church†. The Catholic Church was selling indulgences in an effort to raise money for St. Peters Basilica, which was under construction in the Vatican during this period. It would be a very costly project and therefore the Church needed a means to pay for it and their answer was to sell indulgences at a monetary price. This infuriated Luther because it advocated that people could literally buy their way into heaven without truly accepting Jesus as it states in the Bible. A man by the name of Johann Tetzel was selling the indulgences in Germany at Luther’s time and Luther pleaded to his followers not to buy them but to simply read the scriptures and accept Jesus. The sale of indulgences greatly upset Luther because he felt certain that people were eternally damning themselves by relying on the indulgences instead of the scripture. This drove Luther to write his 95 theses which blasted the Catholic Church from a variety of angles on its policies and the controversies surrounding the Church. Some of these included the sale of indulgences, the flaws and errors in the Church’s doctrine, and in some cases the ignorance by some members of the clergy to even read the scripture. In one case, Luther even inquired as to why the Pope insisted on paying for St. Peters Basilica through the poor people’s money instead of taking money out of his own pocket to pay for the new Church. Luther then nailed this list to a Church door in Germany, as was the tradition, on the day after Halloween. At first, Pope Leo X did not take Luther seriously calling him â€Å"a drunk friar†, however when Luther’s 95 theses began to spread around Germany like wild fire with the help of Gutenberg’s printing press the Church took notice. The 95 theses gained sympathy in Europe because many rulers were sick of the power over the Church over their provinces and used this as an excuse to break away from Catholic Church. Because of this, many new Protestant religions, such as antibaptism and Calvinism, began popping up as more people began to speak out against the church. The church’s own personal attempt to reform was largely unsuccessful and it simply pushed more converts in to Protestantism. At the Edict of Worms where Luther stood trial for heresy, Luther plead his case to the Church. The Church’s verdict however was that one man who has different views than the thousands of clergy men before Luther must be wrong. Luther was to be taken into custody, his books burned, and delivered to the Emperor. Luther, however, was able to escape and hid for brief period before he returned to Wittenberg to build a new Church. The Catholic Church’s unwillingness to reform and it’s continuance of its programs set the stage for the rest of the Protestant Reformation in Europe. Although Luther’s true intentions can only be speculated, most historians believe that at the Reformation’s onset he had not intended to break from the Catholic Church. In this area, he failed. He was not able to simply reform the Church from the inside and clean up its practices. Thus, Luther’s solution to this problem was unfortunately to split from the church along with millions of others and to change the Catholic Church forever.

Major Political Parties in the United States

Today, the politics of the United States government is controlled by two dominant political parties: the Republican Party and the Democratic Party. These two political parties dominated US politics from 1860 to the present. This is not to say that the US electoral system does not allow the existence of a multiple party system. It should be noted that the development of a two-party system in the United States was due perhaps to the relative contradiction of ideology and platforms of government between these two parties.US voters historically perceived this difference as necessary because of the need to maximize the saliency of political choice. When one set of policies failed, the voters had the option of voting the policies of the other party. This is called polarization. Hence, an understanding of the ideology of each political party is needed. In 1854, anti-slavery politicians met at Ripon, Wisconsin to form the Republican Party. After a year, the party grew rapidly displacing the Whig Party as the primary opposition party to the Democratic Party.In 1859, it nominated Abraham Lincoln as president in the 1860 election. After the election of Abraham Lincoln, the party became a symbol of anti-slavery, and after the war, the period of Reconstruction. Early Republicans advocated the slogan ‘free labor, free land, and free men. ’ The Republican Party believed that class mobility is an important factor in economic development. According to Republican ideology, individuals have the right to determine their economic status, given economic circumstances. The party also advocated a countrywide redistribution of land.Early Republicans believed that giving away government-owned land would rapidly end slavery. From 1859 to 1865, the party was actively anti-slavery in the Western territories as a means to check the intentions of the Confederacy. After the Civil War, the party changed some of its political beliefs. It supported big businesses, the annexation of Hawaii, and generous pensions for Union veterans. With the rapid growth of the transportation and manufacturing sectors, the party advocated the implementation of a countrywide subsidy program and the imposition of higher tariffs on foreign goods.Today, the party advocates a Keynesian approach to economic development, emphasizing the need for the government to adjust its expenditures based on growth patterns. The party also supports lowering both the optimal tax rates and the general tariff rates as a means to boost the economy. Social welfare is deemphasized in present Republican ideology. The origin of the Democratic Party can be traced back to the party founded by Jefferson, Madison, and other politicians opposing the Federalists.The modern Democratic Party, however, was founded with the election of Andrew Jackson to the presidency. From 1860 to 1920, the party positioned itself to the left of the Republican Party on a number of economic, political, and social issues. The electio n of Woodrow Wilson revived the influence of the party in policy-making, after 30 years of political hibernation. In 1932, Franklin Roosevelt was elected president of the United States. His New Deal program increased the political base of the party, and became the economic framework of the US government until the 1970s.The ideology of the Democratic Party differs from that of the Republican Party in three respects. First, the party advocates social liberalism, emphasizing the institutionalization of affirmative action and social freedom. Second, the party believes in a free-enterprise system regulated by government intervention. Third, the party believes that the government should play a role in alleviating poverty and the use of progressive taxation. Democratic ideology asserts that ‘economic development is assumed to be a function of social progress. ’I learned that both the federal and state governments are governed by a system of checks and balances. The government is divided into three branches which are assumed to be equal in integrity and power. Both in federal and state governments, the legislatures act as the lawmaking body. The executive branch of government approves or vetoes legislations approved by Congress. The legislative branch approves the budget, reserves the right to declare war, and examines the operations of the government through committee hearings and investigations.These powers act as a check to the actions of the executive branch. The judicial branch of government reserves the power to examine the constitutionality of statutes passed by Congress. This is called ‘power of judicial review. ’ This power acts as a check to the legislative branch. It can also make recommendations to the federal government on issues of legality/constitutionality of specific government actions/policies. The members of the judicial branch are appointed by the president, with the concurrence of Congress.This serves as a check to the po wer of the judicial branch. Comments Regarding the Instructor, the Course, and Class Requirements The instructor is very efficient in giving information about the American government, pointing out salient issues and problems. The course is a good starting point towards a more deep and critical understanding of the history of the US government. Class requirements are by no means heavy. Much of the class requirements reflect the learning experience necessary for a full understanding of US politics and governance.

The art of dirty deeds

English Coursework Robert Hoarsely Another cupboard smashed onto the heavy oak table as the maelstrom of debris continued to swirl, fuelled by the vicious wind from the broken windows. There was a resounding crack as a chair was hurled at the table. â€Å"You left me to rot, you are no son of mine,† wailed the lady of the house. He couldn't see her, she was invisible, but he knew all too well she was there as he cowered under the table. The rain continued to pound down, its staccato beat all too loud through the broken windows.Lightning flashed as he made a break for the door that was banging against the wall in the mind. An Inhuman shriek came from behind him. He raced through the door as the table he had been taking refuge hurtled after him into the doorway in a shower of plaster and splinters. The main hallway he was now in was dominated by a huge glittering chandelier. He paused for a moment to catch his breath as he heard his mother howling in rage. With a groan the chand elier above him ripped away from the ceiling.It fell onto him with a crash, landing In an explosion of glittering glass like a frenzied rave of fireflies. He had barely enough time to think as It knocked him cold. As he flitted in and out of consciousness he remembered how he came to be in that current predicament. Don't go daddy,† said his daughter. â€Å"We want you to be here for Christmas daddy,† whined his son. â€Å"Of course I'll be back for Christmas; I'm Just off for a week to get granny's old stuff from her house in the Yorkshire Dales. It'll only be a week you know that and Ill tell you what, Ill bring extra Christmas presents. â€Å"Do be careful Mr. Jerome,† said the nursemaid as she ushered the children onto the pavement. â€Å"l will,† Mr. Jerome said as the children chorused goodbyes , he climbed into the carriage and with a flick of the driver's reins the arraign picked up speed down the misty London street. He vaguely remembered the trai n Journey as the inky blackness swept past, punctuated by lights of villages. He Intended to collect family heirlooms and other valuables to distribute to his family back In London. The dark looming mass of the house had dwarfed him as he had stepped off the carriage.Its Imposing bulk seemed to swallow all living things through its gloomy shaded windows and solid looking front door. It was big enough to take a week to go through all the rooms to get what he needed, then sort them. Lang resounded throughout his head as the huge chandelier was savagely picked up and hurled Into the solid wooden front doors. Then there was a deafening silence In the house. The rain continued to beat down outside and the wind ripped at the garden but the house was silent once more.Rubbing his head, he climbed the grand staircase, still wary of the ghost of his mother. He made his way to the study where there were three traveling trunks, two of which were full of the valuables and the other was to be fil led with Important documents. There was the distinctive tang of smoke but his thoughts were on other things. The door handle felt unusually warm as he opened leaping flames that had already consumed his traveling trunks and was taking hold of the rest of the room in a fiery, swirling inferno.Coughing from the swirling smoke he stumbled into the hallway. It was spreading rapidly, too fast to be any normal fire. His mother, he thought, she was burning down the house, the house he had been brought up in, the house she had lived in for over 60 years. As he watched, smoke streamed out of other rooms in tendrils and the smell of smoke was overpowering. He was trapped; he was going to be burned alive, scorched and screaming in this twisted, sick house.

A Late Aubade

A person praises other of his daily activities and says that he does not waste his time and he utilizes his time in useful activities. He then asks him to bring them some eatables.Paraphrase:Now you could be seated in a carrel and turning rotten page or mounting in a caged lift that was moving toward Ladies’ Apparel. You could be sowing in a rough field of salvia while wearing rubber gloves or contemplating over a series of thought of somebody’s love with a disappointing head. Or you are helping a dejected setter to nurse back to health or paying heed to an unwelcoming lecture on Schoenberg's serial technique.1Is this nit something superior?Consider the whole time you are not dissipating and would not be bothered to throw away. Express gratitude to God that such things are not of your flavor. Take into account the time you have by a woman’s calculations and you who had somewhat lazed in bed and kiss, may use your thought and time for this than something else. You declare that it is about midday?If so, time takes wings and I feel no want to repeat the flowery topic of years old poetry. If you have to leave, stay for a short time and after that move downward and fetch some ice-cold white wine with some blue cheese, crackers and some amount of excellent reddish pears. Â  

3-Year Marketing Plan Essay Example for Free (#5)

3-Year Marketing Plan Essay Marketing plan (149) , Pricing (148) company About StudyMoose Contact Careers Help Center Donate a Paper Legal Terms & Conditions Privacy Policy Complaints ? In order that we continue our company’s financial growth, we need to branch out into new product lines. A study was performed to consider our entrance into the pet supply market. We have developed a new single product for that purpose. It is a Cordless Automatic Nail Trimmer for dogs and cats. The findings of this study are in this presentation. Our numbers are conservative. The potential for success is high. We are Company G are always looking forward to find and implement new lines that will complement our Mission statement, and our bottom line. This is our next opportunity introduces Company G and the product or product line that you are writing this marketing plan about. â€Å"We enable consumers to improve the quality and convenience of their lives by providing innovative electronics solutions.† Product Description and Classification The Cordless Automatic Nail Trimmer for Dogs and cats will be our first entry into the world of pets. This product uses a sensor to find the quick (the bundle of nerves and blood vessels) on a pets nail, then adjusts to a spot just below it. It trims the nail, rotates to the next nail, and repeats the process, until trimming each nail on the paw. Simply remove the paw, and continue on each paw until done. Our trimmer will avoid the pain of cutting the quick with bleeding. It will not cause discomfort for the animal associated heat build up from electric nail trimmers. This product will allow anyone from novice to professional to trim a dog or cats nails to perfection. Rather than making an appointment, going to the local pet groomer, paying $7 to $25 (before tip), or big box, a pet owner can trim their pet’s nails at home. If the owner would rather have the nails done, they can have their groomer use our tool, giving the pet owner peace of mind, knowing their pet will not suff er any pain. Consumer Factors Planning time involved in purchase Purchase frequency Importance of convenient location Comparison of price and quality Considerable Infrequent Important Considerable Shopping Products Specialty Products Shopping Products Shopping Products Marketing Mix Factors Price Importance of seller’s image Distribution channel length Number of sales outlets Promotion Relatively high Very important Relatively short Few Personal selling and advertising by producer and seller Shopping Products Shopping Products Shopping Products Shopping Products Shopping Products The target market is between the ages of 30 and 45 with busy lives, looking to save time and money. Their incomes would be greater than $60K. This will include professionals, as well as working couples. We will target both existing dog or cat owners, as well as new entrants to pet ownership. Competitive Situation Analysis Analysis of Competition using Porter’s 5 Forces Model Competitive Rivalry Today are no direct competitors. We are entering an existing market, with a completely new technology. The closet rivalry is the electric trimmer, produced by Dremel Tools and Oster Company. These products do NOT have the features we have. They do not compare in experience. There is no threat at this time. We have the threat from two outside entrants to create a knock off version of our automatic nail trimmer. The two companies that could attempt to enter the market are Dremel Tools and Oster Company. The threat to us is medium for a few reasons. We will patent our trimmer, which means that they will have to start with our product, and then develop modifications, to avoid patent infringement. Both companies’ current products use a different kind of technology. They are grinders and do not have any quick detection apparatus’. While Dremel Tools has been in the pet trimming market for some time, they only modified the grinder used for woodworking and other craft projects. This would be a departure from their core competency. This is the only venture by Oster Company. They a relatively new to the market, It isn’t likely that they will put more R and D dollars into a second pet product at this time. There is no threat to us from buyers. Pets must have their nails trimmed on a regular basis, or they can suffer pain and / or health issue. The owners of these pets are responsible to maintain their pets’ nails. With the addition of our safe, reliable, easy to use product added to the market, buyers have all of the options they could want. At our price point, they would not consider creating a similar product. It is an infrequent purchase for them. We will also establish a blog site to give our customers an opportunity to help us determine if they desire any additional features. There is very little threat to us from our two suppliers. Vendor A is supplying us with the heat-sensing component to our trimmer. The device they are producing for us helps to expand their bottom end line of heat sensors. This represents a 10 percent addition to their offering. The main customers for Vendor A is the Armed forces, who buy heat sensing devices for airplanes, tanks, and vision goggles for ground troops. They do not have the infrastructure to build a product such as ours. They would not take on the capital expense to enter this type of manufacturing. They do not have any retail, on-line, distribution experience, or presence. Vendor B who supplies us with the stainless steel blades are in a similar situation. Their main customer is the medical, surgical industry. Vendor B manufacturers high end surgical blades, knives, as well as blades for men’s razor blades. Our product represents a new product in between in quality. It is not significant enough for Vendor B to start an entirely new type of product for them In the current market, there are threats from substitutes.  People not using our product can use manual nail clippers, grinders, or pay someone else to trim their pets’ nails. The threat to us does not exist. All pet owners are currently using one of these venues today. With the quality, ease of use, time and money savings, and cruelty free aspect of our trimmer, virtually nobody will revert to these substitutes. Before we risk our profits or our brand value, we took a critical look both internally, and externally. The intent is to consider how we can leverage the positives, improve on our weaknesses and prepare for outside threats. Here are the findings. STRENGTHS *indicates core competency Financial health* Efficient manufacturing Brand Reputation* WEAKNESSES Lack of training Lack of Distribution network Never advertised pet products OPPORTUNITIES Pet ownership on steady rise Personal time on decrease Economy is increasing expendable income THREATS Possible newer technology Economic downturn Heat sensor supply issue Financial health is one of our core competencies. We have a very low debt-to-equity ratio, combined with a credit rating. This gives us the flexibility to create initial inventory and cover the typical start-up costs related to a new product line. Brand reputation, another core competency, means that we are already in the homes of many of our targeted customers. They know we produce high quality, well designed, products. Our brand is a trusted name nationally. Efficient manufacturing is another of our strengths. It allows up to produce our goods at a lower total cost compared with competitors. We run our production lines quickly, with little waste, or re-work. This helps for reliable batch production, and very few quality / defects issues in the field. Lack of training for our production line associates is a potential issue. Production will be slower, risks quality compliance, and will cost more per unit compared to our established lines. Lack of advertising relationships within the pet market is another weakness. We do not advertise at all aimed at pet owners. We do not understand what the costs are, compared to our other product lines. We will not be able to bundle the new lines advertising with our other lines, for a volume discount. Our sales force is not equipped to demonstrate our new product line. We will need to higher trainers, and new sales people that are specialists specific to the new line. The economy is on an upward trend. As wages increase, so does expendable  income. This allows people to purchase pets, supplies, and services. This applies for either new or existing pets in the household. Personal time is on the decrease. Wage earners are spending more time working. Parents are spending more time driving their school-aged children to sports, music lessons, and dance classes, etc. These parents will also attend the events surrounding the activities. Taking Fido to the groomer and picking him up later is another time eater. Being able to trim nails effortlessly, in your own home, on your own schedule has a good deal of appeal. Pet ownership is on the rise. In 2013, there were 82.5 million pet owners in the United States. This number is expected to rise to 92 million by 2018. In 2013 $4.4 billion dollars were spend on grooming and boarding. In 2014 sales rose to $4.7 billion, a 7% increase. This is a growth industry. Economic downturn could become a possible threat. As expendable income dwindles, pet owners could potentially purchase less expensive nail trimmers. They could also choose to go to a groomer, but do so less often as a money saver. A supply issue could threaten our ability to produce our product. A shortage of the heat sensors could become an issue. If our vendor chooses to increase the price of the sensors could become an issue as well, reducing our margin to an unacceptable level. Development of a newer technology is a threat. A competitor, on a new company could start making the next generation of automatic trimmers. Dependent on the features, or price, we could lose market share. Market Objectives Product Objective Sell 100K units by 12/31/2016. Price Objective Achieve a profit of $500K by 12/31/2016. Place Objective Have our product on the shelves of 2 national chains, and in 200 independent retail pet supply stores by 9/15/2015. Have an on-line presence by 9/1/2015. Our objective is to have 250K hits on you-tube demonstration by 1/1/2016 and 100K hits on our website specific to the new product line by 6/1/2016. This section will introduce you to the particular strategies, which will assure that we achieve our objectives. You will find them well thought out and comprehensive. We took the necessary time to be confident that they are inter-related and logical, using previous tactics which have been successful here at Company G. Packaging – use our trusted XG logo and recognized style of packaging. Great Warranty – offering a two-year warranty, this is better than current electric trimmers in the market. This is in line with our warranty for other product lines in our assortment. Dedicated Help Line – have a 24/7 help line specific to this product line. It will give advice, answer questions, and take care of issues that arise for customers. Market Pricing – Skimming pricing of $89.99. Good Terms – we will give 2% net 30 days pricing to our distributers. Advertising Allowances – $5 per unit sold for preapproved advertising campaigns. We will require proof of sales and give credit within 30 days of campaign end date/ Place Strategies Retail Stores – 2 National chain stores and 200 local pet stores based on their sales. Web presence – We will sell through Amazon.com, as well as on our web site. Quick shipping – We are going to use Amazon’s distribution Centers to ship to retail stores and directly to customers. This will be the most efficient use of our finished goods inventory. Personal selling – We will provide demonstrations at dog shows. Social media – We will have a You-tube presence, and a Face book presence. Discount / Donation – We will give customers a $5 discount and donate $5 to the Humane Society for the first 50K units sold. These strategies are a combination of approaches. We are going to use our strong brand name and recognition to take advantage to the consumers’ trust.  If they compare our product to Dremel or Oster’s trimmer, they will see we give them a superior warranty. We will get our product in front of millions of potential customers at dog shows. There are dog shows of various types happening every week across the United States. The retailers that we target will get good financial terms, along with our strong brand name. Our you-tube presentation will prove to customers just how easy and safe our trimmer is. We will also appeal to the good nature of pet owners will our donation to the Humane Society. In order to assure our success we need to put specific tactics in place. They need a due date and responsible party, so anyone in the process can see if we are adhering to our timeline. We know whom to ask about any given tactic as well. 3-Year Marketing Plan. (2016, Sep 17).

Anxiety Disorders Term Paper Example | Topics and Well Written Essays - 1500 words

Anxiety Disorders - Term Paper Example isorder, acute stress disorder, obsessive-compulsive disorder, social phobia, specific phobia, generalized anxiety disorder, agoraphobia, and panic disorder (Soggie, 2008). Furthermore, there are adjustment disorders with attributes of anxiety, anxiety disorders because of substance-induced anxiety disorders, residual form of anxiety disorder, and common medical conditions (Soggie, 2008). Anxiety disorders are ever-present across different societies. In general, the indications of an acute stress disorder manifest during or soon after the trauma. These severe traumatic episodes include brutal physical attack or rape, fatal accidents, and witnessing violence (Stein & Hollander, 2002). The indication of dissociation, which manifests an evident disconnection of the mind from the body or emotional form, is a vital issue (Stein & Hollander, 2002). Moreover, dissociation is distinguished by a perception of the world as an illusory or surreal place and may come along with poor recollection of the particular episodes, which is extreme form is recognized as dissociative amnesia (Soggie, 2008). If the behavioral disorders and symptoms of the acute stress disorder continue for more than a month, and if these characteristics are accompanied by severe trauma or functional injury to the victim, the diagnosis is transformed to post-traumatic stress disorder (PTSD) (Soggie, 2008). Due to the more chronic feature of post-traumatic stress disorder, several changes, such as hopelessness, decreased self-worth, difficulties in professional and/or personal relationships, and a sense of being irreversibly damaged, are commonly discerned (Soggie, 2008). Substance abuse usually arises, particularly involving sedative-hypnotic drugs, marijuana, and alcohol (Stein & Hollander, 2002). Women who are crime victims, particularly rape, torture, and others, are the most prone to PTSD. In general, among those exposed to severe distress, roughly 9% experience the disorder (Stein & Hollander,